A | e(ECNS) -- The online buzz surrounding the barbecue feast in East China's Zibo city may have cooled, but the city continues to attract visitors, including a growing number of international tourists. Former NBA player DeMarcus Cousins was among the latest to sample the local specialty, grilling meat skewers and wrapping them in small pancakes at a barbecue restaurant in the city. Cousins's visit turned a late-night meal into a cultural experience. Three years after the online barbecue boom put Zibo on the map, foot traffic remains steady at the city's popular Bajor Market, according to Zheng Haolin, head of the market's management office. The market received more than 19 million visitors in 2023, 18.9 million in 2024 and more than 18.7 million in 2025. As of July 2026, more than 12 million people had visited, with the annual total expected to remain around 18 million to 19 million. "What has cooled down is probably just the online buzz," Zheng said. "The fluctuation in visitor numbers is only a few hundred thousand each year. With a base of about 18 million visitors annually, the daily variation is very small." Zheng also noted a significant shift: The number of international visitors has increased notably since 2024. Most are students studying in China, along with tour groups from Southeast Asia. The restaurant that hosted Cousins set a goal in February of taking photos with diners from 50 countries. By August, that target had been met, with photos of the French ambassador to China, solo travelers from Sweden, tourists from Russia and Bangladesh, and Chinese nationals from overseas communities in Malaysia and Singapore. A floor manager at the restaurant said she became friends with a Bangladeshi photographer who visited three times — first with friends, then with more friends and finally with his family. Actress Xie Huiting, who performs in the restaurant's cultural show, recalled international students praising the performance and the food. The owner said that beyond price, service and quality, cultural experiences are essential to turning short-lived online attention into lasting visitor loyalty. He introduced a 360-degree stage show featuring stories from ancient Chinese history, which runs alongside the dining experience. A local resident who grew up in the area said the key to attracting visitors is simply good service and quality products. "That's the foundation for welcoming friends from elsewhere," he said. (By Tang Yuxian) 
。 全省建成110个聚集区杭州日报讯 点外卖遇到后厨脏乱差、商家证照造假、查无此店的“幽灵外卖”——这些问题正在浙江逐步得到回应。
B | 浙江省市场监督管理局从准入把关、信息公示、智慧监管到社会共治多个环节推出治理措施。浙江在全国率先与三大外卖平台建立证照核验比对机制，打通政企数据。商家申请入驻时，平台通过数据接口比对校验证照资质；校验不成功的，由平台业务员线下核查。今年6月1日起，三大平台在浙江区域新入驻商户若主体资质校验不成功，无法上线接单。核验通过后，平台自动调用全省统一电子证照库中的“电子证照”在页面公示。
C | 截至目前，各平台累计拦截异常入驻申请4.2万家次，调用电子证照超40万家次，电子证照公示率近95%。针对无堂食外卖商户散布街头巷尾、监管难度大的问题，浙江推出外卖聚集区管理模式。
D | 全省已建成110个聚集区，入驻商户1381家。萧山区宁围街道“不难食集”原先叫中太美食城，硬件陈旧、后厨脏乱、投诉频发。今年4月，市场监管部门和街道联合推动改造，清拆违规货架，加装密闭门窗及专用取餐口，内墙铺设瓷砖，引入第三方专业管理团队。改造后出租率升至96.4%，商户日均营业额超5万元。浙江还推行“AI+非现场监管”，建立“明厨AI”垂直大模型，研发视频诊断、环境评估、鼠迹识别、操作规范四大算法，对接入“阳光厨房”的19万家商户自动巡检。白天巡检后厨卫生、人员违规操作，夜间监测鼠迹。系统自动固证并推送监管人员。目前系统抓拍违规操作视频8000余例，商户自主整改率从28.05%上升至52.9%，不合格商户占比从21%降至3.83%。7月，浙江省市场监管局出台“食安哨兵”积分奖励办法，推行食品安全“随手拍、随手报”。围绕经营资质、食品质量、餐具卫生等8个维度设置15项指标，骑手上报问题线索经核实获得积分，可兑换物品奖励。浙江省市场监管局表示，下一步将持续深化外卖聚集区建设、“AI+非现场监管”等举措，探索成果已在全国多地复制推广。
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